What a real estate team website costs in Canada in 2026

A real estate team website in Canada can cost under $1,000 a year or tens of thousands of dollars up front. The range is that wide because "website" covers three different things: a template platform, a custom build from an agency, and a productized service that builds and runs the site for a monthly fee.

This guide puts published prices for each side by side, all checked on vendors' own pages on November 6, 2026, and lists the costs that don't appear on a pricing page.

What drives the cost

• Design. Customising a template costs little. A design made for your team costs more, once.
• Listing data. IDX shows active MLS® listings. A VOW (virtual office website) can also show sold prices to registered visitors. Both need a feed from your board, and some boards charge for it.
• Hosting and support. Usually bundled into a platform's monthly fee.
• Content. Neighbourhood pages, market updates and articles are what make a site rank, and someone has to write them.
• Team features. Agent profiles, per-agent logins, lead routing and CRM connections.

Design is mostly a one-off cost. The rest repeat every month, which is why first-year cost is a better comparison than the headline price.

Template platforms

A platform gives you a ready-made site with listings built in, for a monthly fee. You get the platform's design with your branding, and the content is yours to write.

Ubertor, myRealPage and RealtyNinja are Canadian companies; their pricing pages don't state a currency. Real Estate Webmasters prices in US dollars. AgentFire is a US company and shows prices without a currency.

For a team, two things matter more than the headline price. First, how agents are added: RealtyNinja includes up to 100 agents, while Real Estate Webmasters and AgentFire charge per user. Second, whether sold data is available on your board, since that's what most homeowners want to see before they list.

Agency builds

A custom site from a web agency is designed and built for you, then hosted and maintained under a separate agreement. Agencies rarely publish prices. Real Estate Webmasters, which also sells the platform above, says its custom builds are "quoted based on scope."

One firm that does publish ranges is Codingclave, a development company selling to Canadian businesses. Its 2026 guide lists CAD 5,000 to 14,000 for a branded brokerage site and CAD 18,000 to 40,000 for a custom IDX site with a lead CRM. It also lists the ongoing costs: CAD 400 to 2,500 a month for maintenance and updates, and CAD 50 to 500 a month for the IDX feed (Codingclave, checked November 6, 2026). Treat these as one vendor's figures; quotes vary widely.

What you get is a design no one else has. Before signing, find out who owns the code and the domain, what hosting and updates cost after launch, how the listing feed is supplied and paid for, and who writes the content.

Productized services

A productized service sits between the two: a fixed price for a site built for you and run by the vendor. It's usually a setup fee plus a monthly fee that covers hosting, listing data, updates and often content.

Ours is one example. Every Pixelizio plan includes a team site and at least one neighbourhood portal on live TRREB data, with IDX and VOW (pricing, CAD plus HST):

Every plan has a six-month minimum, then runs month-to-month. Board and data-feed fees are paid by the brokerage directly.

Costs that don't appear on the pricing page

• Board data fees. Several platforms list them separately: RealtyNinja adds "a data fee for certain boards", myRealPage adds "board fees for certain boards", and AgentFire's IDX excludes MLS pass-through fees. Ask your board or provider what yours will be.
• Per-agent fees. Ten agents on AgentFire's Team Link add $100 a month. Real Estate Webmasters' Large Team plan includes ten users, then charges $20 a month for each extra one.
• Domain. A small yearly fee, and not always included (myRealPage says it isn't).
• Content. Neighbourhood guides, market updates and articles. If you don't write them, budget for a writer, an agency or a plan that includes them. For reference, an extra article from us is $250.
• Photography. Team portraits and neighbourhood photos for the site are usually separate from listing photography.
• CRM. Some platforms include one; others connect to the CRM you already pay for, sometimes at extra cost.
• Ads. Ad spend is always on top, paid to Google or Meta.
• Brokerage changes. RECO's Bulletin 5.1 requires the brokerage name to appear clearly on team websites, so if the team moves brokerages, the site has to change with it. This is general information, not legal advice; check with your brokerage.

First-year cost by type

First-year cost is setup plus twelve months, from the published prices above, before tax, board fees, domain and any content you add:

• Ubertor, $69 plan$828
• myRealPage$840
• RealtyNinja, paid yearly$928
• AgentFire, Ignite + Pro$2,780
• Pixelizio Starter$3,988
• AgentFire, Custom + Plus$5,330
• Real Estate Webmasters, Small TeamUS$5,988
• Pixelizio Neighbourhood$10,980
• Agency build, before maintenance$5,000 to $40,000
• $0$12,000

Vendors' own pricing pages and Codingclave's published agency ranges, checked November 6, 2026. Before tax, board fees, domain and content. Real Estate Webmasters prices in US dollars; the Canadian platforms don't state a currency.

The table only compares price. A $69 template and a site with monthly content are different products, so read the last column before the second.

How to choose

• A solo agent who needs a professional site with listings: a template platform covers it, for under $1,000 a year.
• A team that wants its own design and will run the site itself: an agency build or a platform's custom design package, with a budget for hosting, updates and content after launch.
• A team that wants the site to bring in leads from one area: look for what produces search traffic and registrations: neighbourhood content, sold data behind registration on a VOW, and someone publishing every month. That's what a productized service like ours is built around, and why it costs more each month than a template.

Whichever route you take, ask every provider the same five questions:

1. What's the total for the first year, including setup, board fees and per-agent fees?
2. Is the listing feed IDX only, or VOW with sold data, on my board?
3. Who owns the domain, the content and the leads?
4. What's the minimum term, and what happens to the site if we leave?
5. Who writes the content, and how often?

Our pricing page lists every plan and add-on. For how we design team sites around a farm, see real estate website design.